Our Story

Our story in the world of eyewear begins in 1945, in the heart of São Paulo’s historic center. It was here that Francisco Ventura, the visionary behind our first generation, laid the foundation of what would become an enduring legacy. With a passion for crafting exclusive designs and a talent for personalized face-shape analysis, he quickly earned a devoted clientele. As his reputation grew, so did the brand—establishing itself as a trusted name and a pioneer in the optical industry.

In 1988, Deborah and Francisco—the second generation—embraced a growing desire for bold, design-driven eyewear. With a keen eye on the evolving fashion scene, they opened Brazil’s very first eyewear boutique, blending optical excellence with high style. The brand soon became a prominent presence at São Paulo Fashion Week, the country’s most prestigious fashion event, capturing the attention of tastemakers, artists, and celebrities alike.

In 2020, the third generation, led by Felipe Ventura, stepped forward to further elevate the brand’s legacy. With fresh, innovative designs, cutting-edge technologies, and a commitment to excellence, Felipe has made Ventura even more coveted. Blending an 80-year heritage with modern vision, the brand has become an iconic landmark in São Paulo, continuing to set trends and inspire.